![]() ![]() ![]() In the five years since the Harry Potter film series ended in 2011, its popularity has endured, if not grown: The films play in perpetuity on cable, kids dress up as the characters on Halloween, Quidditch has become a niche intramural sport on college campuses, and worldwide fan conventions take place annually. (In fact, there'll be four more *Fantastic *movies after this one.) But all this fan service-known in more cynical circles as "brand expansion"-has caused the world that Rowling created to sag under its own weight. Fans can rest assured: there's no shortage of new magical creations in the film. And now comes the film adaptation of Fantastic Beasts and Where to Find Them, a fictional textbook Potter and his classmates studied at Hogwarts. In April, its Universal Studios theme park expanded to Hollywood over the summer, a stage prequel debuted in London, with a story courtesy of J.K. 2016 has been the biggest year for the Harry Potter universe since the book series ended in 2007. ![]()
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